THE BRAND
![Pink Floral Thong Bikini Bottom](https://cdn.shopify.com/s/files/1/0091/6828/9847/files/C_L_Drop1_CroppedforWeb_BillieBottom_Camellia-6_600x600.jpg?v=1723528919)
With VDM the Label, summer’s just begun...
Think sun-soaked days by the water, skin kissed by salt and sun, and spontaneous escapes that turn into stories you’ll tell forever. VDM The Label is more than just swimwear—it’s the feeling of an endless summer, where every moment feels playful, free, and timeless. We design for the girl who chases golden horizons and the woman who carries the spirit of summer with her, no matter the season.
Our pieces are made to celebrate individuality, confidence, and the vibrant energy of youth, blending bold silhouettes, fresh colours, and a touch of something unexpected. They’re made to be lived in—thrown on for late afternoons that blur into starry nights, or packed for that trip you booked on a whim. VDM is effortless but elevated, designed to make you feel cool, carefree, and completely yourself.
With VDM The Label, summer isn’t a season. It’s a state of mind—a celebration of youth, freedom, and all the memories yet to come.
Timeless. Reversible. Sustainable.
Born under the Australian sun, VDM The Label is a premium Australian swimwear and resort wear brand designed for the modern, free-spirited woman. We create elevated reversible swimwear and luxurious resort wear, blending timeless style with elevated design.
Designed for Endless Summers
Inspired by the vibrant energy of youth and the spirit of summer, our collections are crafted to be as versatile as they are beautiful. With our collection of reversible bikinis and one-pieces, you get two looks in one, allowing you to mix, match, and make the most of every piece. Our resort wear is equally effortless—elegant silhouettes, breathable fabrics, and sophisticated designs that transition seamlessly from beach to bar.
Sustainability at Our Core
We believe in fashion that feels as good as it looks. Our sustainable swimwear are made from eco-friendly fabrics and responsible production methods to minimizing waste with reversible designs. By prioritizing quality and longevity, we create pieces that stand the test of time, reducing the need for fast fashion.